The Top 10 Drugstore Mascaras That Rival Fancy Designer Tubes
Senior beauty editor Joanna Douglas picks out the best budget-friendly mascaras. (Photo: Henry Leutwyler)
As a beauty editor there is one question I’m asked the most — by friends and strangers alike: “What’s the best drugstore mascara?” One of the potentially germiest beauty products, it’s best to toss mascara after six months, so shelling out on pricey designer wands isn’t ideal for everyone. Seeking glam, amped up lashes from an affordable tube? Here are the top 10 drugstore mascaras searched on Yahoo.
Maybelline Great Lash Mascara ($5)
It may come as no surprise that Great Lash remains the most sought-after drugstore mascara. 44 years after it first launched, over 20 million tubes are sold every year (one tube every 1.7 seconds) making it the best-selling mascara in America.
Neutrogena Healthy Volume Mascara ($8)
Natural-looking volume, no clumps, and easy removal make this a popular lash-enhancing option.
CoverGirl Full Lash Bloom Mascara ($7)
Over the past year, CoverGirl’s formula quickly became a go-to for women seeking amped up lashes for an affordable price.
L'Oréal Paris Double Extend Mascara ($9)
This dual-ended wand is a primer and mascara combo that delivers ultra-long, separated lashes and magically comes off easily without makeup remover.
Physicians Formula Organic Wear Mascara ($8)
With 70% of the ingredients from organic farming, this wallet-friendly lash-boosting mascara is literally and figuratively easy on the eyes.
Maybelline Lash Sensational Mascara ($7)
A unique fan brush with 10 layers of bristles ensures you’ll coat every single lash — even those baby hairs.
Almay One Coat Get Up & Grow Mascara ($7)
Ladies with sensitive eyes love this formula, which strengthens lashes to prevent against breakage while making them look full and shiny.
Boots No7 Exceptional Definition Mascara ($9)
This UK-based in-house brand has made waves stateside in part due to this adored 3-in-1 mascara. Use the long bristles to coat every hair, the short ones to comb through, and the tip to coat the corners of your lashes.
CoverGirl Clump Crusher Extensions Lashblast Mascara ($7)
The curved wand on this tube creates full, separated lashes in one easy coat.
E.l.f Studio Lengthening Mascara ($3)
The quality of this quick-drying, even-coating option is impressive, given it’s the most affordable mascara of the bunch.
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