Amazon Makes Kids Shows Like ‘Peppa Pig’ Available For Free During Coronavirus Crisis
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Amazon is pushing a bunch of kids’ shows in front of the Prime paywall to help entertain families locked in self-isolation due to coronavirus.
As part of a global initiative, shows including Amazon original Just Add Magic can be viewed for free — users just need to be logged into their Amazon account.
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The “free for all” scheme also includes titles such as Tumble Leaf and Little Big Awesome and is aimed at pre-school children, as well as those up to the age of 11.
In the UK, third-party shows including Peppa Pig, In The Night Garden and Fireman Sam are also available to non-Prime users. Daniel Tiger’s Neighborhood, Odd Squad, and Arthur will stream for free in the U.S.
It comes a day ahead of the launch of Disney+ in the UK and parts of Europe, and follows streamers including Amazon, Netflix and YouTube committing to reducing video quality to ensure the internet does not blackout across the EU.
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