‘Pictionary’ TV Show, Based on Mattel Game, Heading to U.K. Hosted by Mel Giedroyc
A TV show based on the Mattel game Pictionary is heading to the U.K.
“Pictionary” is set to debut at the end of this year on public service broadcaster ITV with a Christmas special followed by a season of 24 episodes.
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The show, which has already been adapted for the U.S. where it’s in its third season, see two teams battle it out as they sketch out words or phrases from specific categories.
It will be hosted by former “Great British Bake-Off” presenter Mel Giedroyc, who will be joined by two celebrity team captains each leading a team of contestants trying to guess the picture.
The U.S. version is hosted by Jerry O’Connnell.
Whisper North, who produce U.K. adaptations of “Jeopardy!” and “Wheel of Fortune,” will produce “Pictionary” in the U.K.
ITV’s director of entertainment Katie Rawcliffe and assistant commissioner Leanne Clarke commissioned the show. Whisper North’s Kerri Reid and Tom McLennan will exec produce. Laura Burrell, VP for international formats at Paramount Global Content Distribution brokered the deal.
“Mattel is excited to see “Pictionary’s” popularity with viewers, and we can’t wait to bring this beloved game show to U.K. audiences, inviting even more fans of the classic game to join in on the fun,” said Mattel’s VP for content distribution Alex Godfrey.
ITV’s Rawcliffe added: “I am thrilled we are bringing this much loved game show to the U.K. It’s perfect for all the family to enjoy and play along at home. With Mel Giedroyc at the helm, ‘Pictionary’ is in the hands of a true entertainer. Her infectious energy and quick wit make her the perfect choice to host the show.”
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