Sammy Hagar pulls LaFerrari off Barrett-Jackson auction block; he's still coming to Scottsdale
Fresh from rocking Alice Cooper's Christmas Pudding, Sammy Hagar is on his way to Barrett-Jackson Scottsdale 2024 to take in a set by a popular Hagar tribute band and roll out his award-winning Sammy's Beach Bar Cocktail Co. sparkling rum canned cocktails.
Hagar tribute band Red Voodoo will perform on the Sammy’s Beach Bar Rum Live Music Stage at 7:30 p.m. Friday, Jan. 26, at Westworld of Scottsdale.
The auction runs through Sunday, Jan. 28. If you can't make it there in person, here's how to watch Barrett-Jackson Scottsdale 2024 on TV and streaming.
Shiny: These celebs have cars on display at the 2024 Barrett-Jackson Scottsdale auto auction
Why Sammy Hagar isn't auctioning his LaFerrari in Scottsdale after all
Hagar was supposed to auction off his rare 2015 LaFerrari in Scottsdale as well, but upon final inspection, it was determined that the car’s original high voltage battery was nearing the end of its anticipated eight-year lifespan.
The decision was made to hold the car back to get a replacement battery from Ferrari.
Guests attending Barrett-Jackson Scottsdale this week will be able to view Hagar’s LaFerrari, which will be on display throughout the event at Sammy’s Beach Bar in the South Showcase of WestWorld.
They just won't be able to buy it. At least not this time.
Sammy Hagar will auction his LaFerrari at new fall auction
Instead, Hagar will auction his custom cream-colored LaFerrari, one of only 499 LaFerraris ever made, at a new fall auction.
Barrett-Jackson will add a second Arizona car auction in 2024 with the announcement of the Scottsdale Fall Auction at WestWorld the weekend of Oct. 10-13.
Hagar explained the decision in a press release.
“This LaFerrari is a true work of art and a totally explosive driving experience,” he said. “We wanted to make sure its next owner had a truly immaculate supercar so we are moving it to the October auction."
Craig Jackson, Barrett-Jackson chairman and CEO, called it “the right decision for all involved" in a statement.
“We are very excited about the announcement of our Fall Auction,” Jackson said. “And to have Sammy’s LaFerrari as the new event’s first consignment is a fantastic start to what will surely be an epic Barrett-Jackson experience.”
The story behind Sammy's Beach Bar rum canned cocktails
Hagar's beverage will make its official debut in Arizona as a presenting sponsor of the Barrett-Jackson 2024 Scottsdale Auction.
Sammy’s Beach Bar Cocktail Co. will join the rocker’s other top-shelf rum brand, Sammy’s Beach Bar Rum, as a presenting sponsor.
Sammy’s Beach Bar Rum is a premium Puerto Rico-made collection of rums in partnership with Rick Springfield, who famously covered Hagar’s “I’ve Done Everything for You” on his platinum breakthrough, “Working Class Dog.”
The rums will be showcased at Sammy’s Beach Bar, a beach-style palapa bar in the event's South Showcase area.
Hagar’s full portfolio of spirits including Santo Spirits, a collection of tequilas and mezcal in partnership with celebrity chef Guy Fieri, will be served throughout the event.
Here's our look at more of the celebrity cars up for auction at Barrett-Jackson Scottsdale 2024.
Sammy’s Beach Bar sparkling rum cocktails in 4 flavors
Sammy's Beach Bar rum cocktails are made with all-natural ingredients and sweetened with agave. Each flavor is 5.5% alcohol by volume with fewer than 130 calories and 5 grams of sugar per 12-ounce can.
Tangerine Dream is a blend of tangerine and vanilla cream. Think Creamsicle.
Pineapple Splash blends the slight sweetness of pineapple with the kick of jalape?o.
Island Pop combines cherry, pineapple and citrus flavors for a real Hawaiian punch.
Cherry Kola Chill offsets the classic soda-fountain flavor cherry cola with a hint of spice.
How to buy Sammy’s Beach Bar sparkling rum cocktails
Sammy’s Beach Bar Cocktails’ Arizona debut follows rollouts in Illinois, California, Nevada, Texas, Hawaii and Florida, where they're available in stores, bars and restaurants.
To find Sammy’s Beach Bar Cocktail Co.’s sparkling rum cocktails near you or buy four-packs online, visit sbbcco.com/buy-now.
Reach the reporter at [email protected] or 602-444-4495. Follow him on X, formerly known as Twitter, @EdMasley.
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This article originally appeared on Arizona Republic: Sammy Hagar coming to Barrett-Jackson in Scottsdale but not auctioning