The latest trend from Korea - face 'jelly' - is surprisingly brilliant for mature skin
Over the past few years Korea has become our go-to source for innovative skincare and advances in the beauty industry. K-beauty (short for Korean-beauty) is always ahead of the curve when it comes to new formulas and textures of skincare. Whilst oils, creams, lotions and acids have all had their moment, there's a new texture fighting for a place on our beauty radar- the jelly formula of which Korea and Japan have been championing for years.
Jelly products used to be gloopy, sticky and a hassle to use. Today? The featherweight formulas promise to leave your skin dewy, recharged and soft to touch. Not only is this semi-solid formula good for women with mature skin (thanks to its ability to deliver water deep into the skin like no other) but, it is also a great solution to those who have blemish-prone skin where creamy oily formulas aren't suitable. They really are a suits-all solution, as they have the weight of a gel and the cushion of a moisturiser.
"When it comes to choosing what formula is best for you and your skin it's important to consider their delivery function," advises skincare expert Dr Tom Mammone. "Serums, creams, oils and jelly all tend to deliver actives differently. Serums are usually the strongest as a delivery form for actives but not typically the best moisturisers," says Mammone. Creams tend to be a better delivery system for oil and lipids to skin. Jelly on the other hand, helps deliver ionic actives and a higher volume of water to skin; proving it to be a great choice if you want to actively moisturise your skin.
Top jelly formulas
Clinique DDML Jelly Moisturser, ￡31
This lightweight jelly is perfect for every day use underneath make-up. Apply both AM and PM for super hydration.
Shiseido Waso Clear Mega-hydrating Cream, ￡32
Treat your skin to this water-based mask moisturiser that will leave your skin quenched and soft to touch.
Glossier Milk Jelly Cleanser, ￡15
Take the day off with this gentle jelly cleanser that removes the most stubborn make-up.
Garnier Skin Active 3 in 1 Hydrating Aloe Water Jelly, ￡6.99
If you have super sensitive, dry skin this is the mask for you. Use in the morning as a moisturiser and in the evening as a mask.