Must Read: Adidas Faces Investor Lawsuit Over Ye, Y2K Beauty Brands Aren't Capitalizing on Nostalgia
These are the stories making headlines in fashion on Monday.
Investors sue Adidas over faulty partnership with Ye
Investors sued Adidas, claiming the German sportswear brand continued its partnership with Ye (also known as Kanye West) despite knowing the risks. Though Adidas cut ties with Ye in October 2022 after the rapper made public anti-Semitic comments, Ye reportedly made anti-Semitic comments to staff in 2018. However, Adidas' annual reports failed to disclose this, "rather than stating that the company had actually considered ending the partnership as a result of West's personal behavior," according to the investors' complaint. Adidas is considering selling the last of its Yeezy products, valued at $1.3 billion, and donating profits to charity. {Business of Fashion}
Y2K beauty brands aren't capitalizing on nostalgia
Just because a beauty brand had its heyday in the early aughts doesn't mean it's capturing business from today's Y2K trend. Stila Cosmetics, Laura Mercier and BareMinerals, for example, haven't seen a "TikTok bump," Business of Fashion reports. "Engaging with beauty's rapid-fire trend cycle risks undoing long-term efforts to revive a brand," writes Emily Jensen. "It's also not without risk — by the time these companies get a Y2K-themed product to market, TikTok may have already moved on." {Business of Fashion}
View the original article to see embedded media.
Brandon Blackwood is launching swim
Brandon Blackwood is launching swim on May 12 at 12:00 p.m. ET. The brand made the announcement on Instagram with help from an artistic swimmer wearing a hot-pink one-piece. Blackwood, who studied neuroscience in college, started his brand with handbags and dropped shoes in March. {Instagram/@brandonblackwoodny}
View the 8 images of this gallery on the original article
Bottega Veneta releases Kate Moss "Fanzine"
Bottega Veneta is releasing its second drop of "The Fanzine" for Summer 2023. It includes two books dedicated to the brand's Summer 2023 campaign, while the third is a collage-style tribute to Kate Moss, featuring archival images and clippings that capture the supermodel's style. "Kate Moss was my first Google search. She's the first photo to be printed on the family printer," Creative Director Matthieu Blazy said in a press release. "She became a personal icon. It was, for me, a very serious teenage activity that became an everyday term at home. If I was doing my 'Kate Moss,' it meant I was in the middle of collecting pictures. This hobby became a sort of education. This fanzine is a tribute to Kate and the pages of a binder that defined my coming of age." The three-volume set of books will be available in limited quantities at stores worldwide. {Fashionista inbox}
Never miss the latest fashion industry news. Sign up for the Fashionista daily newsletter.