Teva Declares the Earth a Playground in New Spring 2025 Collection and Anthem
Teva is encouraging people to get outside with its latest collection and brand anthem.
According to the Deckers Brands-owned footwear brand, it has launched “For Playground Earth,” a new anthem and collection created to “push people to play outside, for their own damn good.” The new spring/summer 2025 collection features new performance and lifestyle products spread across trail, water, and camp categories, the company noted.
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For this season, Teva unveiled three new styles in its popular Grandview family for spring-summer 2025; the Grandview Max Sandal, Grandview Max GTX, and Grandview Max Vent.
Building upon the Aventrail Sandal Teva released last spring, the brand also introduced its newest addition to the Aventrail family, the Aventrail Shoe. The closed-toe style was designed to tackle off-road explorations blending the benefits of a breathable trail sandal and modern running shoe, offering a secure, laceless design. Also new to the Aventrail family this season is the Aventrail R2T, a road-to-trail sandal that merges the airiness of a sandal with the propulsion of a trail runner.
Other newness this season includes the Hydratrek Sandal CT, a closed-toe spinoff of the original Hydratrek, and the ApreTrail Slide is a floatable sandal that delivers post-hike comfort.
“This season’s collection, and future collections to come, are designed to help connect people to playground earth by equipping generations of adventurers with the footwear they need to double backflip into life’s waters and dance around fires,” Lee Cox, global vice president and general manager of Teva and Ahnu, said in a statement. “Whether you’re hitting the trail, exploring open waters, or camping under the stars, each playground represents a community aligned around a shared passion for the outdoors and adventurous spirit which we hope to inspire through Teva products.”
With the launch of Teva’s new functional performance styles, the brand also debuted its new adventure athlete program, the Teva Bureau of Adventure. According to Teva, various brand ambassadors have been an integral part of rigorous product testing for the brand’s future performance styles, providing key insights for product production and development.
Plus, in honor of the new brand anthem, Teva noted that it has partnered with Leave No Trace to support the organization’s integral work centered around inclusivity and leadership in the outdoors. Through stewardship, education, and hands-on programs, Teva and Leave No Trace are working together in 2025 to create a sustainable future for Playground Earth. As part of this partnership, Teva is donating $100,000 to Leave No Trace to further amplify their efforts and impact.
“Teva is committed to creating the best functional outdoor products fueled by the insights and testing from the Teva Bureau of Adventure,” Zack Paris, director of advanced concepts and innovation at Teva, added. “We’ve teamed up with adventure-obsessed athletes across trail and water playgrounds to inspire and bring to market this next wave of functional performance offerings.”
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