Actor Matthew McConaughey brings attention to Ruidoso by sharing donation link

A Hollywood actor joined the effort to help residents in Ruidoso by sharing a donation link with millions of followers on social media.

Matthew McConaughey posted how to help those impacted by wildfires and flooding on Facebook and Instagram on Thursday, July 18.

The actor has a combined 19.8 million followers on both platforms.

The post was originally shared by the village of Ruidoso and shared information on how to donate to its Shelter Fund, which provides daily assistance to families.

More: Matthew McConaughey films in Ruidoso for new movie 'The Lost Bus'

McConaughey was spotted filming in Ruidoso in early April, just months before the South Fork and Salt Fire ravaged communities in the area and killed two people.

Matthew McConaughey seen in Ruidoso, New Mexico. Film crews were in Ruidoso to produce the movie “The Lost Bus” from April 1 to April 7.
Matthew McConaughey seen in Ruidoso, New Mexico. Film crews were in Ruidoso to produce the movie “The Lost Bus” from April 1 to April 7.

Ruidoso coincidentally served as the backdrop to the film "The Lost Bus," about a deadly wildfire in California. McConaughey played a bus driver and teacher who helped during the Camp Fire, the nation's deadliest wildfire in a century, according to IMDB.

The village of Ruidoso was quick to respond to McConaughey's gesture.

"Thank you Matthew McConaughey! The Community Foundation of Lincoln County is a wonderful steward of our community and for those affected by the recent fires and floods," the village posted.

Matthew McConaughey posted how to help those impacted by wildfires and flooding on Facebook and Instagram on Thursday, July 18.
Matthew McConaughey posted how to help those impacted by wildfires and flooding on Facebook and Instagram on Thursday, July 18.

Ruidoso expects more flooding

While the South Fork and Salt Fires are nearly completely contained, the Village of Ruidoso now grapples with daily bouts of devastating flooding.

A flood watch is in effect Friday, June 19, as another round of storms is expected to hit the region over the weekend, with excessive rainfall of up to two inches in some areas, according to the National Weather Service.

Burn scars from wildfires may result in flash flooding, causing roadways to transform into rivers and become impassable, and streams may rise out of their banks. People in low-lying areas should move to higher ground.

Ruidoso weather warning, July 19, 2024.
Ruidoso weather warning, July 19, 2024.

Rain chances will continue in a typical monsoon pattern, with daily rounds of afternoon thunderstorms next week, according to the National Weather Service.

This article originally appeared on El Paso Times: Matthew McConaughey promotes Ruidoso fire relief donations